Government of West Bengal Β· Department of Tourism

Ekta app-ei, gota Bangla.
Plan. Book. Explore. Safe.

One official platform for all of Bengal β€” an AI trip planner in your own language, verified homestays with fair pricing, instant e-Permits, and festival passes. Built by Bengal, for Bengal's guests.

84,213
Sample: tourists in-state
312
Verified homestays (target)
2 min
e-Permit issue time
11
Languages (phase 2)
Low crowd β€” perfect time Moderate β€” plan ahead High crowd β€” book early
Curated Experiences

Discover Bengal's Treasures

From the misty Himalayas to the mangrove delta β€” with a government-curated hidden gem in every district that even locals miss.

Powered by AI

Your Personal Bengal Concierge

Choose your vibe, budget and days β€” Saathi drafts a day-by-day itinerary with verified stays and honest costs.

πŸ€–
Saathi β€” AI Travel CompanionDemo shows sample itineraries Β· production build runs live AI in Bengali, Hindi, English & Nepali
or just ask Saathi anything

Demo note: itineraries here are pre-built samples so the demo works offline. The production version generates them live with AI β€” this is standard, proven technology we deploy today.

Cultural Calendar

Festivals & Events

Plan your visit around Bengal's celebrations β€” each one a once-in-a-lifetime experience.

UNESCO Intangible Heritage

Durga Pujo, Crowd-Smart

Live crowd meters at major pandals plus an optional β‚Ή199 Pujo Pass for priority darshan lanes at partner pandals β€” every rupee funds sanitation and safety around the pandal.

Crowd figures are sample data. Production: pandal volunteers update a simple 3-level status from their phones β€” no expensive hardware needed for launch. Camera/sensor feeds can come in Phase 2.

Digital Governance

e-Permits in 2 Minutes, Not 2 Days

Sundarbans entry, Sandakphu trek, drone photography β€” apply digitally, pay online, receive a QR permit instantly. Forest checkposts verify the same code.

Apply now Demo β€” saves on your device only

Fee amounts shown are demo placeholders β€” actual fees would follow existing Forest Department & DGCA-linked rate schedules.

Restricted Β· Department View

Sarkar Command Centre

What the department sees once the platform is live: tourism intelligence and a self-sustaining revenue engine. All figures below are illustrative Year-1 projections β€” the assumptions are shown openly so they can be challenged and refined.

Footfall today (sample)
84,213
β–² vs last Sunday
Platform revenue / month
β‚Ή1.4 Cr
at steady state, Yr-1
e-Permits issued today
640
zero counter queues
Avg tourist rating
4.8β˜…
verified reviews only

Revenue build-up by month Illustrative Year-1 ramp Β· β‚Ή in lakh Β· peaks at Pujo season

Where the money comes from Year-1, conservative Β· every assumption visible

StreamMechanism & mathYear-1 est.
Pujo PassPriority darshan at partner pandalsOptional β‚Ή199 pass; funds pandal-area sanitation & safety2,00,000 passes Γ— β‚Ή199 = β‚Ή3.98 Crβ‚Ή4.0 Cr
e-Permit convenience feeDigital layer on existing permitsGovt permit fee unchanged; app adds small convenience fee6,00,000 permits Γ— β‚Ή30 avg = β‚Ή1.8 Crβ‚Ή1.8 Cr
Homestay commission5% on verified bookingsvs 18–25% charged by private OTAs β€” hosts earn more, state earns too300 stays Γ— 90 booked nights/yr Γ— β‚Ή2,200 Γ— 5% = β‚Ή2.97 Crβ‚Ή3.0 Cr
Bengal Bazaar commission5% on GI-tagged artisan sales95% goes directly to the artisanβ‚Ή20 Cr GMV Γ— 5% = β‚Ή1.0 Crβ‚Ή1.0 Cr
Verified Vendor badgeAnnual listing for hotels, guides, taxisβ‚Ή2,000/yr β€” cheaper than one day of OTA commission8,000 vendors Γ— β‚Ή2,000 = β‚Ή1.6 Crβ‚Ή1.6 Cr
SponsorshipsBanks / telecom sponsor festival pagesStandard govt-event sponsorship model, digital format6 sponsors Γ— β‚Ή25 L avg = β‚Ή1.5 Crβ‚Ή1.5 Cr
Total Year-1Conservative; grows with adoption. Covers build + operations β€” no recurring burden on the exchequerβ‚Ή12.9 Cr

District footfall β€” this week Sample data Β· production uses permit + booking + hotel check-in data

Live grievance desk Sample tickets Β· production routes to district tourism officers

Honest build plan What ships when β€” no vaporware

Phase 1 Β· 8–10 weeks

App + web: destinations, festival calendar, AI planner (Bengali/Hindi/English), verified homestay directory with booking requests, grievance desk, SOS helpline integration.

Phase 2 Β· +3 months

Online payments & e-Permit QR with Forest Dept, Pujo Pass pilot with 20–30 partner pandals, volunteer-updated crowd status, Bengal Bazaar with artisan co-ops.

Phase 3 Β· Year 2

11-language support, transport tie-ups, richer crowd data feeds, analytics for infrastructure planning. Features earn their place with real usage data.

Why Bengal Saathi, why now

Kerala and Rajasthan outspend Bengal on tourism marketing. Bengal can leapfrog on product instead β€” the first state platform that plans, books, protects and pays for itself.

πŸ₯‡ No Indian state currently combines an AI planner, festival passes and e-Permits in one official app
πŸ’° Conservative β‚Ή12.9 Cr Year-1 revenue vs a fraction of that in build cost β€” self-funding, assumptions open to audit
πŸͺ” UNESCO-listed Durga Pujo becomes bookable and crowd-safe for global visitors
πŸ§‘β€πŸŒΎ Homestay owners & artisans keep 95% β€” visible grassroots income, district by district
πŸ“Š Permit + booking data shows where tourists actually go β€” plan roads & facilities on evidence
🚨 One-tap SOS with GPS to the nearest police station β€” a genuine safety story for international press